Starting Your Business

90 Days of New Business Start Up Actions

After discovering your authentic career path, your best bet for fulfillment and prosperity is to create and launch a business that’s aligned with your core purpose.

Coaching Process

Step One – We begin with an in depth conversation about who you are and what you most want to create.  This intake interview is to agree on objectives and to co-create a business start up coaching structure that is customized to optimize your individual success.

Step Two – From our initial conversation I’ll create a set of intake questions designed to further zero in on what you most want and how best to go about creating it.  You’ll return your responses to these questions.  A full investigation of your objectives and possible obstacles is a powerful way to clear up coaching expectations and come to mutual agreement.   We will repeat this stage as many times as is necessary for mutual clarity.

Step Three – We’ll conduct an exploratory coaching session on one essential issue or desire.  Before we make the decision to work with one another, we must confirm our client/coach synergy.

Step Four –  If we both agree, you hire me and commit to a rigorous 90 days of business start up coaching.

  • Together we’ll schedule nine, 50-60 sessions spread out within the 90 days.  As your coach I’m available for email feedback and support 24/7.
  • Additionally an unlimited number of 5-10 minutes laser coaching sessions may be scheduled by you on an as needed and wanted basis.
    • Together we’ll agree on your 90 day measurable business objective and then you’ll determine your 30 and 60 day milestones.  I’ll hold you accountable to creating the new business you most want when you want it.
    • Routinely I’ll read and offer supportive feedback on a variety of your many creations, including: marketing call scripts, web page content and marketing copy.
    • No one is good at seeing his or her blinds spots.  Without a coach, needless time is often wasted working one ineffective business strategy because that’s the only one the client is aware of.  Each client comes to coaching with a different degree of mastery in each of the following elements.  Our time and attention will focus on those that you most need and want.

    New Business Launch Coaching Elements

    Inner Game Confidence – understanding fears and taking right action

    Setting, testing & honoring clear transition requirements

    Making sales and marketing actions the priority (without clients you don’t have a business)

    Find the new scarce. Where there is scarcity there is value.  Marketing is relevance, difference, value.  Seth Godin

    Together our focus is to make your products/services market relevant and authentically distinct so that the marketplace enthusiastically embraces your offerings.

    We are in an attention economy so setting up an effective online presence with clear core business purpose is essential.

    Search engine optimization and keyword research guidance

    Business model evaluation and refinement

    Being a good boss to oneself

    Tapping into ones connections, affinities and leverage opportunities

    Understanding money and the business mindset, charging for your services based on value, being a proud merchant

    Personal productivity structure & environments

    Guidance on the most effective marketing strategy for you, from an available range of social media, affiliate marketing, article marketing, direct sales, blogging and joint venture alliances. (Your most effective strategy will be a combination of tactics that you will follow through on most consistently).

    Securing family and/or spousal support

    Drilling down to the market niche you most care about serving

    Creating and expressing concrete benefits while cutting away all the abstract fluff

    Understanding and marketing your authentic edge in a way that inspires clients and customers to purchase

    Communicating what you could be best in the world at

    Call 724-823-0317 or contact me today for your an energizing exploratory conversation to examine the possibilities.

    Professional Business Coach Tom Volkar, is an international business start and career coach, who coaches by telephone, from his office in Pittsburgh, Pennsylvania.   Tom specializes in career coaching for small business start ups in Ohio, West Virginia, New York, Maryland and Pennsylvania.